Kenya’s Electric Revolution: Scaling Up with Roam’s Electric Motorcycles

Revving Up the Electric Motorcycle Market in Kenya

The momentum in Kenya’s electric motorcycle industry is undeniable. With a focus on eco-friendly transportation, a number of startups have emerged over the past 6 years, eager to electrify the country’s bustling motorcycle sector. The scene has shifted from mere pilot programs to the beginning stages of full-fledged commercialization, making it an exciting time for the sustainable transport movement in the region.

Roam Takes the Lead in Kenya’s Electric Revolution

Leading the charge is Roam, a company that’s not just advancing but scaling up the production of its Roam Air electric motorcycle. This green innovation will now be more accessible than ever, with Roam planning to display its electric motorcycles in at least 30 Kenyan stores, thanks to fruitful partnerships.

The Versatile Roam Air Electric Motorcycle

The Roam Air isn’t confined to personal enjoyment; it’s also tailor-made for carrying cargo and providing taxi services. The inclusion of a removable dual battery pack is a standout feature, effectively reducing charging times and enhancing overall rider convenience.

Key Specifications and Features of Roam Air

Roam didn’t hold back on equipping the Roam Air with impressive stats and features. The electric motorcycle boasts a range of up to 160 km with its dual batteries, a top speed of 90 km/h, and a payload capacity of 220 kg. Plus, features like driving mode options and USB charging elevate the riding experience into something truly modern and user-friendly.

Roam’s Strategic Partnerships

Roam has smartly partnered with M-KOPA, a fintech platform offering innovative financing options like the Pay-As-You-Go model. This collaboration is poised to enhance the adoption of these electric motorcycles by providing an accessible financial model for consumers. Additionally, Roam’s partnership with Ridewell has led to the inauguration of Nairobi’s first electric motorcycle showroom, offering not only bikes but also a curated selection of accessories and expert advice.

Mogo Finance Joins Forces with Roam

The expansion doesn’t stop there. Roam has recently announced a new alliance with Mogo Finance to transform motorcycle retail in Kenya and beyond, kicking off with 20 new stores across the country. This partnership is set to make a considerable impact in promoting electric motorcycles to a wider audience. Mogo’s initiative in asset financing dovetails with Roam’s mission to supply affordable electric motorcycles, making for a seamless synergy.

The Boda Boda Industry: On the Brink of an Electric Surge

Much of Kenya’s motorcycle market consists of the boda boda (motorcycle taxi) industry. The electric trend is taking over Nairobi’s streets, and electric motorcycles are even available through popular apps like Uber. With 30 new stores providing easy access to these bikes, it’s indeed an exhilarating era for Kenya’s transportation landscape

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